Thursday, December 15, 2011

Sexist Vintage Ads

Sexist by definition is pertaining to, involving, or fostering sexism. Sexism in the other hand is known as gender discrimination or sex discrimination, is the application of the belief or attitude that there are characteristics implicit to one's gender that indirectly affect one's abilities in unrelated areas. It is a form of discrimination or devaluation based on a person's sex, with such attitudes being based on beliefs in traditional stereotypes of gender roles.

The term sexism is most often used in relation with discrimination against women, in the context of patriarchy. Sexism involves hatred of, or prejudice towards a gender as a whole or the blind application of gender stereotypes. Sexism is often associated with gender-supremacy arguments

Vintage ads are an interesting way to look back at pop culture history. Whether unintentionally funny, cheesy, or in this case, sexist, vintage ads are an entertaining look back at the past. 



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